Posted at: 9:29 AM by Laura

BHF have chosen us to undertake the task of putting together the information and content architecture for their redesigned website, ensuring their users get everything they need quickly and efficiently and that the site is easy to use.

This is not the first time we have dealt with a charity, as, amongst our extensive portfolio of clients, are the British Red Cross and Headway, so we are confident we can deliver the goods and exceed expectations on this project.

The British Heart Foundation understands how beneficial Information Architecture is in reducing design time, managing scope and generally ensuring that the end user is always the focus of the design. We firmly believe that an information architecture stage is beneficial to all projects. The strategy and structure of the site is just as important as a good look and feel.

We always encourage clients to feedback when we produce sitemaps and wireframes, which ensures that once the project reaches the graphic design stage, our designers have a clear and focused design to work from. Our experience shows us this reduces design time, allows the client more time to think about the structure of their content and helps keep both time and budget on target. Good news for everyone!

Labels: BHF, British Heart Foundation, charity, ia, information architecture, user centred design, web design, website

posted by Laura 9:29 AM